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  1. #1
    Senior Master Sergeant
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    PARTY in KL: To Celebrate the Falcon & Golden Heritage









    To celebrate the Birth of a New Classic, Bell & Ross paid special tribute to the 1960s with the launch of the Vintage Sports Heritage collection to mark Dassault’s 50th anniversary of the famous Mystere-Falcon business jet.

    In conjunction with the launch of the collaboration with Dassault and the recent opening of its flagship boutique in Pavilion Kuala Lumpur, Bell & Ross hosted a party themed The Birth of a New Classic and was graced by Her Excellency, Madame Martine Dorance, the Ambassador of France with the presence of Mr. Carlos Rosillo, CEO of Bell & Ross.

    The night recreated the aviation atmosphere complete with 1960s stewardesses, models in sharp, dapper suits with masks on and the party area depicting a hanger juxtaposing classicism with modernity in true sixties style. Bell & Ross aficionados & media friends attended the party whilst being feasted with videos of Dassault and its collaboration with Bell & Ross.


    The evening was further celebrated when Bell & Ross recognized and acknowledged four equally passionate and innovative sports personalities to commemorate their achievements in the sports industry, in line with the VINTAGE SPORT HERITAGE collection.







    Date: October 8. 2013
Venue: Bell & Ross boutique & Pavilion, Kuala Lumpur







    Agenda

    20.00 Media / Guests Registration at Bell & Ross Boutique (F&B served)

    *Guests will be ushered to event location upon registration

    20.13 Arrival of French Ambassador

    20.45 Emcee (Elaine Daly to welcome guests / media
    
20.48 Welcome speech by Carlos Rosillo, CEO of Bell & Ross
    
20.50 Behind the scenes Baselworld 2013 video presentation
    
20.52 Speech by Carlos Rosillo on Novelties 2013/14 & Dassault collaboration
    20.55 Dassault Falcon X Bell & Ross video presentation
    
21.00 Doors open / Guests to be ushered into event venue

    21.15 Art of Fencing (French sport & to tie up with Vintage SPORT Heritage)
    21.20 Dassault Falcon 50th anniversary video presentation

    21.27 Bell & Ross novelties showcase by models
    
21.32 Revealing of “Friends of Bell & Ross”

    21.35 Emcee to wrap up event
    
21.37 Party continues with DJ Deer Society





    Guests registration was taken place at the Bell & Ross boutique, greeted by 1960s Falcon stewardesses. Upon registration, guests had the opportunity to view and experience the new Bell & Ross boutique and the new Falcon collection




    Her Excellency Madame Martine Dorance graced the event to celebrate with Bell & Ross and Dassault. She was greeted by CEO of Bell & Ross, Carlos Rosillo; CEO of FJ Benjamin Yeoh Onn Lai & General Manager of FJ Benjamin Luxury Timepieces, Tong Chee Wei























    Guests are ushered to the 1st location and had the opportunity to view the 2013 / 2014 Bell & Ross novelties and Falcon collection.
    The event kicked off with a welcome note from the hostess, Elaine Daly, followed by a speech from Mr. Carlos Rosillo.

    He presented the audience with two videos; Behind the Scene of Bell & Ross Baselworld 2013 and the Dassault X Bell & Ross.









    Following the video, guests are ushered to a 2nd location for a special performance.
    Firstly, there were two fencers to kick start the performance. Why fencers? To pay homage to Vintage Sports collection.
    This move is to extend our market reach a little further away from aviation, by presenting the Vintage Sport Heritage.
    Fencing is a highly regarded sport but seldom seen.

    A video of 50th anniversary Dassault was featured as the opening of the show. Audience was given a quick glimpse of the Dassault Falcon 50 years evolution.

    A brand notoriety showcase was presented following the video. Models in sharp dapper suits with alternative masks walked down the catwalk to exhibit the latest Bell & Ross novelties.





    The celebration was elevated when Bell & Ross recognized and acknowledged four sports personalities as “Friends of Bell & Ross.”
    The four are Pandalela Rinong (diver), Daniel Bego (swimmer), Mohd Zaquan Adha (footballer) and Nam the Man (football freestyler).
    They have created history in their respective sports and have pushed its boundaries to new levels.

    As such, Bell & Ross was proud to recognize their achievements in each of their celebrated fields by presenting them The Vintage collection’s new SPORT HERITAGE line.



    The night continued with music by DJ Deer Society.
































    Simon C
    ...follow me on 'twitter' & instagram @SimonCudd,

  2. #2
    Command Chief Master Sergeant fatboy1340's Avatar
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    amazing report
    amazing party...would love to be there....
    Simon, could you organize a BROG GTG in KL .
    congrats to B&R and the organization team
    thanks for sharing
    &&&&&&&&&&&&&&&&&
    In anything at all, perfection is finally attained not when there is no longer anything to add, but when there is no longer anything to take away.
    &&&

  3. #3
    Senior Master Sergeant
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    Quote Originally Posted by fatboy1340 View Post
    amazing report
    amazing party...would love to be there....
    Simon, could you organize a BROG GTG in KL .
    congrats to B&R and the organization team
    thanks for sharing
    &&&&&&&&&&&&&&&&&
    Yes, FB, would loved to have been there!
    I could, probably very easily, but not sure that we could afford to get out there!!!
    Simon C
    ...follow me on 'twitter' & instagram @SimonCudd,

  4. #4
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    Man.. I didn't know there was a Party in KL. WOuld have love to go... Any Party planned in Singapore? HAHA..
    BR 03-94 GOLDEN HERITAGE CHRONOGRAPHE

  5. #5
    Technical Sergeant six13's Avatar
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    You have a fantastic job Simon.

    Excellent report and photos.

    Although some photos were real eye candy and much prettier than others.

  6. #6
    Staff Sergeant Armidoro's Avatar
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    Thanks for the report and pics Si!!!
    BR 01-96 White Dial
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  7. #7
    Chief Master Sergeant of the Air Force
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    Ouch, it sounds people have had a great time at this party!!
    A totally different place (vs Les Invalides) but always a perfect organization for guests..
    BRavo B&R

    BR126 Sport Héritage GMT & Flyback
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  8. #8
    Senior Master Sergeant
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    Quote Originally Posted by six13 View Post
    You have a fantastic job Simon.

    Excellent report and photos.

    Although some photos were real eye candy and much prettier than others.
    Thanks Six, but unfortunately I wasn't there, and these pics were sent to me from the KL Guys for the purpose of this report!
    Simon C
    ...follow me on 'twitter' & instagram @SimonCudd,

  9. #9
    Technical Sergeant six13's Avatar
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    Quote Originally Posted by Simon C View Post
    Thanks Six, but unfortunately I wasn't there, and these pics were sent to me from the KL Guys for the purpose of this report!
    Those KL Guys are greedy.

  10. #10
    Command Chief Master Sergeant fatboy1340's Avatar
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    Quote Originally Posted by six13 View Post
    Those KL Guys are greedy.
    six13,
    greedy ?
    thanx
    In anything at all, perfection is finally attained not when there is no longer anything to add, but when there is no longer anything to take away.
    &&&

  11. #11
    Technical Sergeant six13's Avatar
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    Quote Originally Posted by fatboy1340 View Post
    six13,
    greedy ?
    thanx
    I was just kidding.

    Greedy: Having or showing a selfish desire to have more of something.

    The KL guys having all the fun of the party and everything that it provided where we miss out.

    Oh so greedy, I want some of that too.
    .

  12. #12
    Command Chief Master Sergeant fatboy1340's Avatar
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    thanks for teaching
    &&&&&&
    In anything at all, perfection is finally attained not when there is no longer anything to add, but when there is no longer anything to take away.
    &&&

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